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HK Digital Logo - Paid Media Agency

ELITE PAID MEDIA EXPERTS

We combine our paid media approach with sophisticated reporting and data flow management tools to deliver customized performance marketing strategies

WE BUILD

Custom digital marketing solutions to help businesses of all sizes measure and increase success.

To ensure positive outcomes in this rapidly automating and changing digital media landscape, our data-driven approach combines:

Platform Knowledge

Media Trends

Technical Expertise

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we develop 

MEASURABLE SUCCESS

OUR SERVICES

Media buying, data science and strategic planning are more intertwined than ever. We understand each project is unique, but certain building blocks are consistent.

Reach the right audience with the right creative through our planning, execution and optimization process

Develop sleek, user-friendly dashboards that are fully customized to provide any combination of filters, metrics or dimensions from all data sources

Full service data optimization, feed management and catalog segmentation to allow for maximum flexibility

How do I determine if HK Digital is a good fit for my needs?

FREE AUDITS

of existing campaigns, data flows and reporting help determine if a partnership makes sense and how we would approach it

OUR PROCESS

Our team’s ability to process, organize and analyze raw data allows us to ignore platform-specific limitations. We deliver granular insights without losing site of the bigger picture.

HK Digital Paid Media Science

Paid Media Approach

Carefully segment audiences to ensure creative alignment and clean measurement with minimal cannibalization

Ensure that all platforms are receiving pixel, server (CAPI) and first party data to maximize automated bidding efficiency

Iterate through creative and audience combinations to constantly improve messaging and targeting

Reporting/Data Flow Management

Understand all sources that need to be ingested and what levels of granularity are required for presentation

Build a custom flow to ensure that all data populates accurately and loads quickly

Why Us?

Every team member is trained cross platform to be able to think holistically about the best way to drive success.

We are a smaller team that is able to bring a high level of focus to each project we engage on.

Strategy, planning, execution and technical implementation all live under one roof and work together seamlessly.

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