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1/3/25: Meta to Launch AI Bot Profiles

Writer: HK DigitalHK Digital
Jan 31 min read

Updated: Feb 24

First Impression

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Platform News

 

 Meta to Launch AI Bot Profiles

  • Meta’s next plan is to deploy millions of generative AI characters and have them pose as actual users on Facebook and Instagram.

Google Tag Assistant is Back

  • In a rare move, Google listened to overwhelming feedback from advertisers and reactivated a popular product.

Google Rolls Out Brand Report

  • Google Ads introduced Brand Report, a new dashboard tool that gives advertisers consolidated insights into reach and frequency across campaigns.

 

In Other News

 

  • Trump Files Supreme Court Bid To "Save TikTok" after backing a forced sale as recently as 2020

 

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That's All Folks!

That’s it for this edition of First Impression, hopefully you found some valuable nuggets in here. Feel free to send any feedback and suggestions for future topics our way.

 

 
 
 

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